How we work at Zoë Horne PR
We captivate audiences through story telling
Founded in 2017 Zoë Horne PR is a full-service public relations, brand building and digital media agency passionate about delivering strategic results and generating media waves through innovative campaigns. Working from our rural office in Barrowby on the Leicestershire / Lincolnshire border we’re ideally positioned to help our growing client base reach audiences nationally and internationally.
We’ll provide a client briefing template to find out more about your brand values, positioning, offering, target audience, competition and business goals.
We want to make sure you’re a happy client from the start and that we fully understand your vision.
STRATEGY
Next comes the strategy part. To achieve brand awareness your marketing and PR has to be persistent and to have a consistent message and format.
We will work with your brand to establish a full strategy that ensures you achieve your KPIs. The strategy will be designed around your specific goals whether that’s influencing perception, raising awareness of a new product, promoting a service or driving performance.
CONTENT
We create our content from scratch. Our content is powerful in its delivery and resonates with your exact audience. Content tells a story whilst leading customers on a journey with the end goal being a purchase or investment in your services.
DISTRIBUTION
We identify your exact target audience and the best way to communicate with them. We will explore several distribution channels and we’ll deliver the optimum campaign.
DATA ANALYSIS
Which call to action produced the best results? Which colour scheme yielded the most conversations? Which subject line worked best? We will answer all these questions by closely monitoring the effectiveness of content and audience targeting.
Whatever your challenge, we focus on getting results that will take your business forward – or even completely transform it, if that’s what’s required
PRICES
We offer a number of pricing options depending on what is required. We work with small businesses and new start-ups through to multi-national companies.
RETAINERS
We can provide an in-house style PR function for an agreed monthly retainer fee based on a minimum three-month working relationship.
PAY AS YOU GO
Our Pay-As-You-Go service gives smaller companies and new businesses the chance to tap into our expertise without paying for a full package or daily access. Simply pay for the time you require, nothing more.
Our Mission: To create and build brands that people want to work with
Book a free 30 minute discovery call
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